Meet Charifa and see how she conquers #beyond 🏃‍♀️

Meet Charifa Charfi, Lead IT Architect at BCG Platinion, who embodies the spirit of resilience and innovation.
Woman in a white shirt and black blazer standing in a modern office with wooden dividers.
Woman in a white shirt and black blazer standing in a modern office with wooden dividers.
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September 12, 2023
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Charifa's journey takes her from the gym, where she conquers challenges daily, to the cutting edge of AI and machine learning, where she seeks to disrupt technology landscapes for clients.

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https://www.youtube-nocookie.com/embed/QAg48XnoIX8
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But her passion doesn’t stop there, she cherishes her team and the global BCG Platinion community. From Casablanca to London, Charifa's journey exemplifies how we embrace diversity, encourage connection, and support our team members in pursuing their dreams.

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Featured

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Phil Gerrard

Manager Director
London, United Kingdom

Tom is an Engineering Lead based in the London office. He has vast experience delivering products and services with a human centered approach – including artificial intelligence solutions at scale and new startup ventures across a wide range of industries. Covering topics ranging from privacy enhancing AI to digital consortium design, he brings expertise in open innovation’s evolving role in solving high impact issues such as climate action, healthcare and online privacy.

Portrait of a smiling woman with long dark hair, wearing a red jacket and white top.

Charifa Charfi

Dubai
,
United Arab Emirates

Charifa is a Principal based in the Dubai office and joined BCG on May 2019. She has worked with different governments and companies across different sectors. Prior to working for BCG, Charifa worked with two startups in Hong Kong where she gained exposure to real-time data processing and customer-facing.